Senior Manager, Performance Marketing

Singapore · Marketing · Content

Company: Supports businesses' cross-border payments, currency exchange, and card issuing on one platform.
Role: Builds performance marketing strategy across all regions and owns results.

What you will do

We rewrote the responsibilities and qualifications in plain language instead of copying the original posting.

Shape and run a performance marketing playbook that spans paid search, paid social, and programmatic channels worldwide.
Work with regional marketing teams to adapt the global strategy to each local market.
Set channel investment allocation and measurement standards, and lead quarterly budget planning.
Get hands-on with campaign execution and optimization, and report results in a standardized way.
Partner with data, finance, and analytics teams to advance incrementality testing and measurement.
Roll out standard playbooks to regional marketers and agencies and coach them on using it.

Have 8+ years of performance marketing experience in B2B or fintech.
Have led multi-channel global acquisition programs at a strategic level.
Bring hands-on expertise across paid search, paid social, display, and other channels.
Have strong analytical skills in measurement, attribution, and experiment design.
Hold a bachelor's degree in a field such as marketing, statistics, computer science, or economics.

Have scaled global paid media within a high-growth SaaS or fintech company.
Be comfortable with marketing automation and CRM tools such as Marketo, Salesforce, or HubSpot.
Have used BI tools such as Looker or Tableau to analyze data.
Be at ease in a fast-changing, ambiguous environment.

Read the employer’s original job description

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Checked 2026-10-18

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