한국어·English
Canva company · OPEN ROLE
- Company
- Helps anyone create images and documents easily, even without design experience.
- Role
- Runs advertising channels directly to drive growth in Japan.
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What you will do
We rewrote the responsibilities and qualifications in plain language instead of copying the original posting.
Responsibilities
- Own Japan's growth marketing across the whole funnel, from awareness through to revenue.
- Run digital advertising in house across Meta, Google, YouTube, TikTok, X, and Apple Search Ads instead of through an agency.
- Plan and run campaigns for brand awareness, app installs, website conversion, subscriptions, and revenue goals.
- Analyze metrics such as CAC, ROAS, and conversion rate to guide budget decisions.
- Build a structured testing plan across channels, audiences, and creative.
- Work with the local creative team to build ads tailored to Japanese consumers.
What you need
- Around seven years in growth, performance, or digital marketing, managing large budgets directly in platform.
- Deep knowledge of attribution, analytics, experimentation, and incrementality measurement.
- Strong analytical judgment for making budget and investment calls from data.
- A track record of running campaigns solo from strategy through execution and analysis.
- Native level Japanese and working level English.
Good to have
- A deep understanding of Japanese consumer media habits and the local platform landscape.
- Comfort acting independently and taking calculated risks in uncertain situations.
Read the employer’s original job description
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Checked 2026-10-19