Signet

한국어English

Speak company · OPEN ROLE

Speak

B2B Growth Marketer

Seoul · Marketing · Content

Company
Builds a learning app where people practice foreign languages by talking with an AI tutor.
Role
Own B2B paid demand generation from Seoul and expand a proven Korean playbook across markets.

What you will do

We rewrote the responsibilities and qualifications in plain language instead of copying the original posting.

Responsibilities

  • Own quarterly MQL, SQL and qualified-pipeline goals with sales and the B2B marketing lead.
  • Run LinkedIn, Google, Meta, Naver and other channels; allocate budget by quality, conversion, pipeline and payback.
  • Prove a Korea playbook, document it and extend to Japan, Taiwan, APAC, LATAM, US and EMEA.
  • Maintain reliable full-funnel attribution and reporting by campaign, content, market, stage and channel.
  • Experiment with audiences/accounts/personas and partner across content, design, sales, success and product.

What you need

  • 4-7 years building paid B2B demand generation in a sales-led funnel with direct qualified-pipeline accountability.
  • Hands-on LinkedIn Campaign Manager, Google Ads, Meta Ads and relevant local platforms; search and retargeting fundamentals.
  • Forms, UTMs, pixels, tags, automation and campaign reporting configuration and QA in CRM tools such as HubSpot or Salesforce.
  • Analytical testing and attribution judgment; budget decisions based on downstream conversion.
  • Localized multi-market program launches and hands-on ownership of missing processes. Seoul-based dedicated owner, building a Korean playbook before expanding across markets.
  • Fluent Korean and business English for daily global-team communication, especially writing.

Good to have

  • B2B SaaS, HR tech, L&D or edtech.
  • Account-based marketing and targeting.
  • HubSpot with attribution or analytics platforms such as HockeyStack or Mode/Hex.
  • Gated content, webinars, customer stories and research-led demand generation.
Read the employer’s original job description

See how your resume reads for this role

A former Korea GM at a global company reads it and tells you what to improve for this role. It uses 1 credit.

Checked 2026-10-17

SpeakB2B Growth MarketerStart a mock application