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Xsolla company · OPEN ROLE

Xsolla

Field Marketing Manager, Japan

Tokyo · Marketing · Content

Company
Supports payments and distribution that help game developers build, market, and monetize games.
Role
Plans events and seminars in Japan to build a pipeline that turns into revenue.

What you will do

We rewrote the responsibilities and qualifications in plain language instead of copying the original posting.

Responsibilities

  • Builds the annual field marketing strategy for Japan and lines it up with global or APAC strategy and local business goals.
  • Plans and runs conferences, trade shows, seminars, and networking events, owning everything from goals and content to turnout, on-site execution, and follow-up.
  • Turns events and field marketing work into leads and pipeline, and tracks the KPIs behind them.
  • Creates content with customers, partners, and industry specialists, and builds up the company's name in Japan's gaming scene through panels and similar formats.
  • Runs programs and events that keep current customers and partners engaged, plus executive events that strengthen ties with key accounts.
  • Sets and runs the budget for field marketing and events, and handles the selection, negotiation, and management of sponsors, vendors, and agencies.

What you need

  • Has 5+ years working in field marketing, event marketing, or broader B2B marketing.
  • Has planned and run conferences, trade shows, seminars, and networking events.
  • Has turned events or field marketing work into real leads.
  • Has handled the budget side of marketing work, negotiating with and overseeing agencies, vendors, and event sponsors.
  • Gets hands-on rather than staying at the strategy level, and can rally many stakeholders to push a project forward.
  • Speaks Japanese at a native level and English at a business level or above.

Good to have

  • Experience at a B2B company in technology, gaming, SaaS, platforms, or fintech is a plus.
  • Acting on their own judgment and designing programs around business impact rather than just running events is a plus.
  • Staying flexible in a fast-changing environment and prioritizing across multiple projects is a plus.
  • Improving programs based on data and trying new ideas readily is a plus.
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Checked 2026-10-18

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