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Xsolla company · OPEN ROLE

Xsolla

Public Relations Manager, APAC / Japan

Seoul, South Korea / Tokyo · Marketing · Content

Company
Help studios sell direct, with payments and the work around a purchase.
Role
Build APAC media relationships and plan regional PR campaigns.

What you will do

We rewrote the responsibilities and qualifications in plain language instead of copying the original posting.

Responsibilities

  • Build and manage relationships with major media outlets across APAC, including Japan and Korea.
  • Shape and execute media strategy for coverage in the gaming, fintech, and web3 space.
  • Coordinate the logistics behind PR activities, including conference appearances and speaking slots.
  • Work with the marketing team to tailor content for local platforms such as LINE and Naver.
  • Handle press inquiries and interview requests, and write releases and bylined pieces.
  • Scout new partnership, sponsorship, and advertising opportunities.

What you need

  • Holds a degree in marketing, advertising, communications, or a related field.
  • Has six to eight years running PR campaigns with real experience in the APAC market, including Japan.
  • Brings an established network of media contacts across APAC, including Japan.
  • Writes and edits with a strong, polished hand.
  • Speaks both Japanese and English fluently.
  • Has worked previously in the video game industry.

Good to have

  • Speaks Korean or Mandarin.
  • Has fintech industry experience.
  • Has a network among influencers or content creators.
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Checked 2026-10-18

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